C1910 Antique Campbell ' S Soup Sign Campbell Kids - Half Missing
Item History & Price
Reference Number: Avaluer:2213168 | Type of Advertising: Sign |
Original/Reproduction: Original | Country/Region of Manufacture: United States |
Brand: Campbell's |
The sign is missing the right half.
It is printed with 'stone' lithography / chromolithography (see definition below).
The sign fragment measures 11 1/2 X 11 inches and is in poor condition due to missing the right half; being unevenly cut along the right edge; a 1" loss in the tip of the lower left corner; 1" tears on the bottom & rig...ht edges; wear to the edges; a small loss in the tip of the upper left corner; four skinned areas / surface losses in the corners of the back side; light bends & creases; light soiling; and age toning.
The cropped scan is greatly enlarged to show detail.
The advertising on the front reads : "6 Plates 10c" The advertising on the back side reads : "I am captain of the Pinafore, And a right good captain, too; [An]d I take one plate and ask for more, And likewise all the crew. [C]ampbell's Condensed Soups ad[d] [h]ot water and serve. 6 plates 10c." [The letters in brackets are missing or obscured along the trimmed edge.]
The bottoms of the can labels read : "Joseph Campbell Preserve Co. Camden, NJ, USA." The exposition medallion in the center of the can is still in French.
There is a collector's inventory number written in pencil on the back side.
Despite being in such poor condition, the sign is still a very scarce item. There are no other original printings of this sign available for sale on any internet searches.
Please see the scans & photos included with the description for condition and feel free to ask any questions. Shipping: Buyer to pay $5.95 postage and handling in US. International at cost - shipping calculated by location. * I will combine shipping for multiple items. * To combine shipping, please all of the items to your cart before paying.I accept Pay Pal as payment.Thank you for looking! A chromolithograph is a lithographic process patented by Godefroy Engelmann in 1837. For every color present in the image, a sepearte printing stone or plate had to be inked. The colors were built up in transparent layers. (Unlike photomechanical processes which use precise dots of only three colors red-blue-yellow and black and to get the other colors the dots are put close together). The way to distinguish a chromolithograph from a later color printing technique is to look at it with a magnifying glass. If it breaks up into color "blops" it is a chromo, if it breaks up into perfect rows of dots under magnification it is a photomechanical process. Chromolithography was used mainly between 1855 to 1905. [From Wikipedia, the free encyclopedia.]The company was started in 1869 by Joseph A. Campbell, a fruit merchant from Bridgeton, New Jersey, and Abraham Anderson, an icebox manufacturer from South Jersey. They produced canned tomatoes, vegetables, jellies, soups, condiments, and minced meats. In 1876, Anderson left the partnership and the company became the "Joseph A. Campbell Preserve Company". Campbell reorganized into "Joseph Campbell & Co." in 1896. In 1897, John T. Dorrance, a nephew of the general manager Arthur Dorrance, began working for the company at a wage of $7.50 a week. Dorrance, a chemist with degrees from MIT and Göttingen University, Germany, developed a commercially viable method for condensing soup by halving the quantity of its heaviest ingredient: water. In 1898, Herberton Williams, a Campbell's executive, convinced the company to adopt a carnelian red and bright white color scheme, because he was taken by the crisp carnelian red color of the Cornell University football team's uniforms. To this day, the layout of the can, with its red and white design and the metallic bronze medal seal from the 1900 Paris Exhibition, has changed very little, with the exception of the French phrase on the top of the bronze seal that said "Exposition-Universelle-Internationale" which was changed to the English name of the exhibition as "Paris International Exposition". [From Wikipedia, the free encyclopedia.]
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